Fiora was one of my main clients while I worked at Moroch. I helped spearhead the brand's social media presence in addition to designing packaging for bath and facial tissue.

Social Media & Promotions

Eggspress Yourself

I used FIORA graphics to make temporary tattoos that our Facebook fans used to decorate their eggs just in time for Easter. Followers posted pics of their creations to our page and competed to win a gift card. This promotion was the first of its kind for the brand and doubled Fiora's Facebook audience in just under 10 minutes. Read more about this promotion here.

CD: Ray Sturdivant

Spooktacular

After the success of Eggspress Yourself, I created a pumpkin carving kit for a similar promotion. People who liked us on Facebook would receive custom carving stencils and a trick-or-treat tote bag. This promotion was featured on The Chew on October 9, 2014.

CW: Lindsay Yager, CD: Ray Sturdivant

Social Media Posts

I illustrated these graphics to engage with our Facebook audience.

CW: Lindsay Yager, CD: Ray Sturdivant